Six tips to create sustainable promotional items for your brand by Juliette Schraauwers

Many organisations (whether commercial or not-for-profit) are addicted to producing t-shirts, banners, notebooks, key cords and pens with their logo on it, to give away as gifts and/or to build brand recognition and visibility. More often than not, these items are produced under bad working conditions and with harmful materials. Have you ever wondered what happens to your promotional products after you give them away? Do people actually use the pen with your logo, or wear the shirt you made for your event? Does it end up in a drawer, or worse, does it end up on the landfill?

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